As recruiting practices become more digital and more transparent, you need to use marketing techniques and social media to attract the right hires to your organization via a compelling employment brand. Your employee value proposition (EVP) articulates the experiences and rewards the organization provides in exchange for the employee’s knowledge, skills, and abilities. Employment brand also reflects the culture of your organization and your candidate management philosophy. Use social networking to attract, grab the interest of passive candidates with your online reputation, and update your systems to better manage digital recruiting efforts.
Recommended Employment Branding Resources
Advance your business with a customer-centric approach to attracting, assessing, and acquiring talent
Become a true business influencer when you learn to identify quality talent, increase diversity, and enable winning teams.Learn More
Learn More about Employment Branding with our Top Resources
The top challenges for talent acquisition teams are not new. What is new is that organizations are now ready to do something about these challenges. 53% of organizations plan to make major changes to their talent acquisition strategy in ...Read more
Learn the best practices high-performing organizations employ around recruiting efforts, see how your top challenges for attracting and hiring talent measure up with other organizations, and identify which areas of your talent acquisition life cycle have the greatest opportunity for improvement.
With the lowest U.S. unemployment rate in a decade, people have more choices about where to work and how to spend their time. This leaves human resources and talent acquisition professionals with only one option: get better. Better at ...Read more
In this podcast, we discuss new research, sponsored by HCI and Kronos, into how high-performing organizations approach talent acquisition differently.
Discover why an employer brand needs to be deployed at every touchpoint in the candidate journey, how you can secure trust and engagement with your brand, and what key metrics to focus on to keep your brand continuously aligned with your strategic goals.
The EEOC believes that 75% of workplace harassment incidents go unreported. Could we be to blame for not being able to stand up to power within our organizations? Take a look at how we got here, the challenges that contribute to this current crisis, and several practical steps for effectively preventing and managing sexual misconduct.
Learn more about automation’s impact on top performers providing stellar customer service as a differentiator and changing KPIs and other metrics.
The ease and convenience afforded by modern technology has changed the way society functions, shaping new social norms and fundamentally altering how we interact with each other and our environments. This rate of change isn’t just constant – it's continuously accelerating. The 20-teens haven’t just sped up our banking processes, but also brought us virtual assistants, self-driving cars, and ever-more-sophisticated wearable technology.
Enroll Now: Strategic Talent Acquisition Certification Program
Build a new set of competencies to meet the talent needs of the organization today, and provide the agility it will need for tomorrow.