Employment Branding

Attract the right hires with a compelling employment brand

As recruiting practices become more digital and more transparent, you need to use marketing techniques and social media to attract the right hires to your organization via a compelling employment brand. Your employee value proposition (EVP) articulates the experiences and rewards the organization provides in exchange for the employee’s knowledge, skills, and abilities. Employment brand also reflects the culture of your organization and your candidate management philosophy. Use social networking to attract, grab the interest of passive candidates with your online reputation, and update your systems to better manage digital recruiting efforts.

2019 Strategic Talent Acquisition Conference

Customer-Centric TA: Deliver Exceptional Service to the Candidate, Hiring Manager and the Business

We learned how the most successful TA leaders use their expertise and powers of influence to make strong talent decisions to attract and keep the right people at the 2018 Strategic Talent Acquisition Conference in Miami on June 5-7.

Learn More

Learn More about Employment Branding with our Top Resources

White PaperWhite Paper

2016 Recruitment Marketing Ideabook

January 11, 2016

This Ideabook contains 37 great ideas you can use to improve your recruitment marketing strategy now and in 2016: from becoming a storyteller to better understanding your target candidate personas to elevating your social game, and much more. ...

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White PaperWhite Paper

Recruitment Marketing 101: The EBook

January 11, 2016

This is the most complete introduction to recruitment marketing that you'll find. By reading this guide, you'll have a better handle on the changing landscape of talent acquisition as well as the emerging skills, tactics and technology ...

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WebcastWebcast

Top 100 Employment Brands Report: Create, Deploy, Measure

November 18, 2015 | Kimberly Pope, Elizabeth Murphy

Candidates control the employment market, but many employers still struggle with crafting the right strategy to effectively attract and retain talent. This webcast will review creating a strategic and authentic employee value proposition, deploying an employment brand both internally and externally and measuring its effectiveness. You will also learn best practices from the top 100 employment brands of the Fortune 500.

2019 Strategic Talent Acquisition Conference

Customer-Centric TA: Deliver Exceptional Service to the Candidate, Hiring Manager and the Business

We learned how the most successful TA leaders use their expertise and powers of influence to make strong talent decisions to attract and keep the right people at the 2018 Strategic Talent Acquisition Conference in Miami on June 5-7.

Location & Venue

Sheraton Denver Downtown
1550 Court Place
Denver, CO 80202
888-627-8405

Call 888-627-8405 and reference Human Capital Institute 2019 Strategic Talent Acquisition Conference to take advantage of the $249 room rate. Don’t wait, the offer expires May 20, 2019.

2019 Strategic Talent Acquisition Conference

Today’s talent acquisition needs an end-to-end, customer-centered approach.

We learned how the most successful TA leaders attract and keep the right people at the 2018 Strategic Talent Acquisition Conference in Miami on June 5-7.

Learn More