Design Thinking: Out with the Old, and in with the New

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April 6, 2017 | BetterWorks | HCI

Design thinking is oh, so buzzy! It’s the two-word phrase that perhaps everyone wants to know more about, and learn how to incorporate in their own lives.

As Canadian designer Bruce Mau says, “It’s not about the world of design, it’s about the design of the world.”

In his early career, Mau was a graphic designer, but then went on to design for architecture, art, film, eco-environmental design and conceptual philosophy, according to Chicago Magazine. Mau has written books and produced museum shows, which required teamwork with the most talented architects, and a very important skill set: rethinking and remodeling education.

Today, Mau spends his days in Chicago working with the city’s most powerful and influential folks to achieve a single goal: to use design to change the world.

In the world of business, design thinking is an essential tool for simplifying the way organizations operate.

Design thinking helps organizations manage change, handle complexity and strategize while putting people first. It means rapid prototyping – failing quickly, but making adjustments necessary to provide perfect solutions.

Recent studies suggest that design thinking can impact nearly all facets of work and personal life, including culture, experience, creativity, strategy, and perhaps most of all – efficiency. When applied to complex issues, design thinking can help functions across the organization get clear and find solutions.

Design thinking brings a shift to the workplace and enables teams to move beyond traditional innovation.

If organizations are so dependent on their teams to achieve success, how can leaders keep the engaged, agile and motivated?

When design thinking is used at work, leaders can find out what their teams really need and how success can be achieved through inventive improvements. Innovative leaders redesign the way they work. Through practices like human-centered design thinking, leaders activate new, effective ways to face and overcome challenges. Their people come first.

Learn how to use a design thinking framework to create desirable solutions for customers through empathy, experimentation and evidence-based problem solving by watching the webcast, Unlock your Organization’s Creative Potential, Design Solutions your Employees will Love, in the video player above.