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College Recruiting

An HCI Learning Track

Next Webcast

There are no webcasts scheduled for this track at this time. If you'd like to suggest a topic, please contact HCI.

Webcasts on Demand

Small Investment, Big Return: The Fiscal Benefits of Recruiting on CampusAvailable to Executive Members

Webcast: September 9, 2009
Looking for areas in your recruiting budget to cost costs but not quality? How active have you been on your local and favorite college campuses lately? Summer is a great time to think about a plan for hiring rising seniors after graduation and to lay a talent framework for underclassmen.

What are the best ways to allocate resources for college recruiting, and get the most return? Would an organization be best served with interns, apprenticeships or direct hires? And how can employers get the most bang for their buck on campus? more »

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Building a College Recruiting CampaignAvailable to Executive Members

Webcast: March 5, 2009
Wanting to hire new college graduates into your organization isn't as simple as showing up on campus with some pizzas. The new grads of today are methodical strategists that have been actively planning their post-college work since their underclassmen days, and sometimes even since high school. Gaining their interest, attention, and time on their calendar takes an investment by employers.

When total recruiting activity decreases, it is often the best time to critically examine selection procedures, including the college recruitment plan, if there is one. Now is a great time to formalize or improve the strategy your organization will deploy to hire on campus. more »

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Crafting an Internship Program for the New MillenniumAvailable to Executive Members

Webcast: September 24, 2008
In today's globally competitive market for top talent, organizations interested in accessing the best and brightest have spun the old model of hiring a college student to stuff envelopes or run errands 180 degrees. Top companies like Microsoft and Charles Schwab not only apply the same rigid, selective hiring process for ALL hires- regardless of term of service- but are also capturing a much-needed injection of youth, vigor and brains into their products and processes.

In this webcast, we'll hear about The Intern Bridge 2008 Internship Best Practices report- a culmination of data spanning over 12,000 students from more than 70 universities. The interns surveyed were employed at the majority of the Fortune 100 companies, in addition to a vast array of other for-profit and not-for-profit organizations, and government agencies. We'll share best and creative practices from this survey to aid your organization in crafting a top internship program. more »

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Expectations and Realities: Attracting Young Talent Using a Value PropositionAvailable to Executive Members

Webcast: June 24, 2008
An employer's best asset in the competition for bright young talent is their brand; specifically, their value proposition. This value proposition acts as the defining reason that anyone would be interested in working at an organization, and is more important than ever in the minds of college students. Why? Our youngest generation in the workforce, Millenials, need to understand and believe in the work they perform.

Crafting a statement this critical requires both accurate data and introspection. In this webcast, we'll share results from MonsterTrak's annual Grad Survey and review trends about both student and employer expectations and realities in the workplace. We'll also hear about how employers can look inwardly to create a message about why young talent will succeed with them. more »

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Get Over It! The New Professional Image in College RecruitingAvailable to Executive Members

Webcast: March 18, 2008
Imagine if you will, a Career Night at your local university. Flip flops, t-shirts, long hair and chewing gum, right? "Hey Dude! I'd like to apply for a job! How much does it pay?" One can almost hear talent management professionals across the globe groaning in heartburn-induced reaction. This is the stereotypical image of our future employees- college students. But how much of that is reality, and how much is reality T.V.?

In a thought-provoking "straight-from-the-trenches" webcast in our College Recruiting e-learning track, we will more closely examine the respective positions of employers and potential employees- and the compromise and hype that both will bring. more »

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Recruit Or Die: How Any Business Can Beat the Big Guys in the War for Young TalentAvailable to Executive Members

Webcast: December 5, 2007
In their new book, Chris Resto, founding Director of a professional development and internship program at the Massachusetts Institute of Technology, Ian Ybarra, a recent MIT grad and writer, and Ramit Sethi, personal finance blogger and a recent Stanford grad, surveyed and interviewed more than a thousand students in an effort to share with corporate recruiters how their organizations can emulate those with superb practices- Microsoft, McKinsey and Goldman Sachs.

According to Resto, Ybarra and Sethi, "few organizations have demonstrated as massive a commitment as these three to recruiting the best and the brightest. Few other firms have engaged in such a systemic, nationwide recruiting strategy." Join us for an afternoon with the authors of this insightful new primer into the world of on-campus talent acquisition in our last webcast of the year in the College Recruiting track. more »

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Back to School: Marketing Your Careers to College StudentsAvailable to Executive Members

Webcast: October 16, 2007
Millenials, the Internet Generation, Generation Y: all refer to people born between 1978 and 2000. Much has been made about the privilege of this generation and their rearing, from their access to and (over?) use of technology, to their supposed political apathy, and their ever-present "helicopter" parents. As they enter the workforce, still more assumptions are made about work ethic, interpersonal skills and job loyalty.

The reality of the knowledge and attitudes of any generation is conjecture without evidence and placing too much faith in generalities is dangerous business. But potential employers need access to accurate information about their future workforce to market their career opportunities appropriately and gain bright talent. What does appeal to these candidates? What attributes can hiring authorities reasonably postulate they possess? How can talent acquisition specialists adapt their on-campus and virtual recruiting to appeal to our future leaders? Those central issues about employment branding for college students are the focus of this webcast. more »

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A Student's Eye View: The College Recruitment Experience from a Student's PerspectiveAvailable to Executive Members

Webcast: August 15, 2007
Despite an economy that has shown signs of growth in recent years and the ever-trumpeted "War for Talent," college students entering the job market this summer are finding a labor market that is every bit as muddled as that of years past. Phil Gardner of Michigan State University joined us in the last webcast in this series to discuss his annual Recruiting Trends Survey. Gardner predicted that the very best students would find themselves in high demand this year but that others who took too long to begin their job search would find a long process ahead of them.

This webcast will look at the college recruitment process through the eyes of this year's senior class. What kinds of things seemed to work on campus from their perspective...and which ones didn't? Are there new dynamics at work in how students evaluate prospective employers? Are meddlesome helicopter parents a reality or an overblown anomaly? Please join us and take advantage of an opportunity to find out the answers to these questions from the source. more »

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The Conflicted College Labor Market: Hyper-Drive versus Calculated ContractionAvailable to Executive Members

Webcast: March 27, 2007
As we enter a new year of college recruiting, the question on everybody's mind is "Will college graduates continue to have the advantage"? Experts agree that opposing factors are creating a mixed college recruiting scene in 2007. While some employers are aggressively hiring to offset the baby-boomer exodus, other employers are being more cautious in their hiring this year due to economic trends. Join us as we look at the details of how these opposing factors collide and are affecting the College Recruiting market this year. more »
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