Web 2.0 for Recruitment

With increasing pressures to cut costs, and the explosion of Web 2.0 technologies, Talent Acquisition leaders are confused about how to transition their budgets from older non-productive strategies, to the new mix of Web 2.0 initiatives.

Jason Buss from Ameriprise Financial will share how he's transformed his recruiting budget to enable web 2.0 strategies, and what he's doing to measure ROI from these new channels online, while managing expectations of his hiring community as they transition their recruiting strategy.

If you are challenged with which areas to re-allocate funds to begin investing in these efforts, how much to invest, and what expectations and results can be gained, you won't want to miss this webcast! more »

One of the best, and most used, applications of the web 2.0 revolution has been to technologically enhance the way we all interact with each other. As we've seen, the "social" web has altered too how employers interact with talent pools. It has also sucked up time and energy on useless efforts to create meaning and hires.

This webcast will share how Microsoft has optimized their recruiters' activities on social networks like Facebook, LinkedIn, Myspace, Ning, Twitter, and other key social channels to make them more productive on these networks. We'll also learn about the creative ways they are measuring the effectiveness of these sources. more »

In the last 15 years the internet has grown exponentially and become a pervasive part of our business and personal lives in the process. Increasingly, the web has become a source of information that would have been impossible to find any other way. In the process, we've learned to expect and desire more and more information.

Now, as employers we now have access to more data about our potential applicants than ever before. Google searches, social networks, recruiting and information sites have given us a deeper and more detailed talent pool than ever before. Meanwhile, job seekers are using the exact same tools to increase their understanding of positions and potential employers. more »

If you want to be more proactive on the CI side of recruiting research for your company but don't have much of a budget, then you should get a lot of actionable tips and tools from this webcast presented by one of the pioneers of Internet recruiting research. We'll discuss ways to quickly find out the online ways to get answers to questions like these: What companies are in the same space as the one(s) I need talent for, especially lesser-known ones? Which are merging or downsizing (by target industry, geography, etc.) where relevant talent might be more vulnerable? How can I monitor when any of those competitors make talent or business changes? What are the job titles that those companies use for the roles I'm trying to fill? How do I find the people who had key roles at the company before the merger/acquisition? If I'm not getting enough referrals by phone, how can I find similarly-skilled peers of the people I find? For companies in trouble, where can I find people candidly talking about the problems?

Bonus: We'll also discuss some of the hot search engine optimization and keyword tricks to know how your competitors' sites rank, techniques they're using to get their sites ranked high on search engines, and what keywords they're buying for those targeted pay-per-click ads... all applied in a career website / recruitment advertising context. more »