Energized, enthusiastic and talented people want to join your agency or department. They are passionate philanthropists. And they have friends and colleagues to refer for other job opportunities. To attract top talent to your organization and move toward President Obama's stated goal of the government becoming a 'preferred employer' you need a talent brand.
Communicating an employment image not only serves to describe the who, what and why to job seekers, but to the general public as well. This brand should be integrated into your overall agency/department's image. We'll discuss the process for designing and implementing a talent brand into a federal agency in this webcast.