Employee engagement is defined as one’s commitment to and passion for his or her work and role within an organization. Not to be confused with employee satisfaction—or general happiness—engagement is the extent to which employees are motivated to contribute to overall business success. It’s a proven willingness to go the extra mile to achieve the organization’s business goals.
When your employees are engaged, they zero in on your accomplishing your mission. And they perform better. They innovate more. They boost customer satisfaction, and reinforce your talent brand. All these roads lead to increased profitability for your organization. But now more than ever, these roads are windy.