C.J. Reuter, director of client success at Work4, details what sets Facebook apart from the rest of the social networks as the top tool to source passive talent. Reuter breaks down the process to automate sourcing referrals into three simple steps that if followed will drastically improve the firm’s results. After giving an overview of what Facebook’s Graph Search is, Reuter shares how the tool can be used to find the best passive talent. Reuter finishes the podcast by sharing some coming trends for social sourcing.