Webcast:
Best-in-class product management relies on a cross-functional product team who take business responsibility for the profitability of a product. As teams become more diverse and global, this requires team membership from multiple disciplines to manage a product like a business, and executives and management who can commit needed organizational resources. This webcast addresses how cross-functional product teams meet the challenge posed by Jim Collins...combining discipline with entrepreneurship as the alchemy of good performance. Accountabilities, functional support plans and effective product team leadership will be discussed. If you want to develop talent and leadership potential in your product teams, this webcast is for you!
Webcast on Demand
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Presenters
Steven Haines is the founder and President of Sequent Learning Networks and is the author of the groundbreaking book, "The Product Manager's Desk Reference". Steven has over 25 years of corporate experience and has worked in the technology, health care, industrial products, consumer goods, and the defense electronics industries. He has held product management and marketing leadership positions at Oracle and AT&T. While at AT&T, he worked on a task force that carried out extensive benchmarking, the outcomes of which were used for professional development programs at AT&T, and later, when he founded Sequent. This ongoing benchmarking continues to be one of Sequent's hallmark activities, enabling Steven to place Sequent at the forefront of best-in-class product management and allowing Sequent to continue to develop its unique curriculum, advisory framework, and human capital management programs. Steven also spent 12 years as adjunct professor of Marketing and Management at Rutgers University. Steven has spoken at industry conferences and written articles for industry publications. Steven frequently works with Linda Gorchels at University of Wisconsin (Madison).