A decade ago, the corporate career site was the yardstick by which employers of choice were measured. It didn’t take long, however, before this early innovation in the search for talent was supplanted by all sorts of enhancements to the ways that employers find employees: from job boards and applicant tracking systems to search engines, social networks and more.
Just as every innovation eventually downshifts from wow to whatever, every innovator and early adopter inevitably risks the competitive edge that innovation brought with it, unless they can continuously innovate. The search for skilled talent is heating up again. Where will you find the next opportunities to innovate? How can you change, improve, and enhance the process of recruiting? How do you sustain competitive advantage—from sourcing to on boarding and every step in between?