For employers and candidates alike, finding the right fit can feel like finding your perfect match. For the company, it’s identifying someone who can bring new energy to the team. For the candidate, it’s the chance to join a group of people all working towards a common goal. There’s a definite chemistry to the whole process — chemistry that begins when an employer posts a job opening and a job seeker clicks.
What are the kinds of job titles and descriptions that are most likely to attract those clicks? The ones that are based on the real search terms job seekers enter and that convey what’s special about each company.