So you want to build a database of interested candidate leads and hire more engaged employees?
Welcome to the world of nurture! Marketers have been using it for years to communicate with interested leads and build better relationships to convert them into customers. Now it's talent acquisition's turn.
Join SmashFly and Glassdoor for a webinar on Thursday, May 26 at 1 p.m. ET / 10 a.m. PT as we explore the critical components of the ultimate candidate experience.
What nurture is and the role it plays in a Recruitment Marketing strategy
How to use nurture throughout each stage of the candidate journey, from attraction to application to hire
How to build a more engaged talent network through nurture
Why candidates decline job offers
Key examples of how organizations use nurture tactics pre-apply and post-apply
If you aren't investing in your corporate reputation—no matter the size of your organization—you’re falling behind your competition. If you don’t manage your reputation, someone else will write the story for you. Join this webcast to learn how a strong employer brand attracts more and better qualified candidates and understand the impact of a poor brand, from declined offers to high cost-per-hire.
Studies show 96% of job seekers are likely to read your company reviews before accepting a job offer. This webcast will explore how global healthcare insurance company Cigna upgraded its employer branding and social media marketing strategies to help candidates develop a strong interest in its organization.