Live My Life: Marketing at Work4 #2

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September 3, 2013 | Florent Bachelier | Work4labs

Here at Work4 we are testing an idea we had a long time ago while joking during lunchtime: why not live somebody else’s life in the company? We put a plan into action a few months ago in the San Francisco and Paris offices, and the response has been exceedingly positive.
So all of the members of the Work4 team will have the chance to live somebody’s else life at least one time per year–and today it was my turn to experience it.