Webcast:
The massive"Generation Y"-individuals born during the twenty years spanning 1980 to 2000-has begun pouring into the workforce in earnest. Seventy to ninety million strong in the United States, Y's are the first generation born "wired" and reared in a global, networked world. The good news is, employers desperately need Y's. The bad news is, today's managers-heralding from older generations with very different values, aspirations, and approaches to work-tend to view Y's as impatient, demanding, and hard to work with. How can Y's change that perception-and find a way to connect with a world of work that's not quite ready for them?
In Plugged In: The Generation Y Guide to Thriving at Work, industry guru Tamara Erickson argues that as the changing demographics of the workplace shift power away from Boomers, Y's will find themselves with increasing opportunities to reshape their relationship with those who employ them. The key to success, Erickson says, will be for Y's to find constructive ways to "plug in" to corporations and connect with the colleagues they find there. This won't be easy in today's multigenerational workforce, but it will be essential if Y's are to embrace the incredible opportunities opening up for them. Based on five years of eye-opening research on the needs and preferences of Generation Y, this live webcast provides a detailed profile of this influential generation as a whole-who they are, what they value, and what they're looking for in their life and career-and then shows Y's how to use this information to customize a career path that suits their own passions, values, and goals.
Presenters

Tamara J. Erickson is both a McKinsey Award-winning author and popular and engaging storyteller. Her compelling views of the future are based on extensive research on changing demographics and employee values and, most recently, on how successful organizations work. Erickson has co-authored three Harvard Business Review articles and the book Workforce Crisis: How to Beat the Coming Shortage of Skills and Talent. She is President of The Concours Institute, the research and education arm of BSG Alliance

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