Virtual work environments are rapidly being adopted; though one third of the workforce of multi-national companies based in the U.S works abroad, they are not beyond your reach. With knowledge workers enabled by email, text messaging tools, and global video conferencing, these technologies too often don't address your talent's implicit "what's in it for me" question — hence, their motivation is at risk. When informal opportunities to build camaraderie are replaced by mechanical virtual communication, it can lead to misunderstandings and feelings of disconnectedness. Exacerbated by the physical and cultural differences found in global work structures, feelings of isolation can rapidly grow into disengagement.
Managers who embrace their virtual workforce around the globe through recognition can personalize motivation that is adaptable to local markets and conditions. The nuance of culture and localized awards is possible through 24/7 mass customization. But it requires knowing the context that drives engagement in the virtual global workplace to support intrinsically motivated knowledge workers. This webcast addresses how managers can enhance the engagement of their virtual teams through culturally and personally meaningful recognition.