Moderated by: Andrew Streiter, Vice President, Sales, CareerBuilder
Miodrag Perin, Director, Talent Acquisition, Foot Locker, Inc.
Randy Stevens, Vice President of Talent Acquisition, SunAmerica Financial Group
Ryan Cook, Global Talent Acquisition Operations Manager at CH2M HILL
Lisa Sherr, Director of Branding, Communications and Metrics, ADP
In a recent survey, CareerBuilder found that 93% of social media users believe that a company should have a social media presence. When it comes to the use of social media in recruiting, organizations have heard that message loud and clear. However, many businesses do not know whether their current approach to social media is the most effective in terms of enabling them to better execute business strategy. How can those companies improve upon their social media strategy if they are not even sure if it is aligned to the talent acquisition strategy?