Webcast:
Is your organization getting enough love from candidates? Have you considered your customers as potential job candidates? In a recruiting world ever obsessed with the "passive" candidate, many organizations often overlook a great source of "passive- but interested" candidates- their own customers. It's an easy mistake to make- but could end up being a very costly one in an ever-shrinking world of connectivity, visibility and blurring lines.
It's also highly cost-effective: think of the dollars you are already spending on marketing your firm's products or services. Those efforts are not falling on deaf "recruiting" ears- in fact, it probably reaches a larger pool of potential candidates than your employment advertising does. We'll explore the concept of maximizing your customer database as part of your talent pipeline in this webcast.
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Presenters
Marie Norman is the Sr. Manager, National Recruiting for Esurance and is based out of Rocklin, CA. She joined the company in March 2005 after being recruited from Progressive Insurance, a fellow insurance rival. As Progressive's West Zone Regional Recruiting Manager, she was responsible for ensuring staffing capacity goals were achieved for claims offices throughout California, Washington Oregon, Nevada, Alaska and Hawaii. Prior to the auto insurance industry, Marie worked in Silicon Valley in the high tech electronics manufacturing sector. She held the position of Corporate Recruiting Manager at Solectron Corporation, a global leader in electronic manufacturing during the '90s and early 2000.In her present role at Esurance, Marie oversees the direction of recruiting policies, best practices as well as planning and implementation of recruiting strategies to meet the company's needs across all business lines. Marie is a graduate of San Jose State University and holds a Bachelor of Arts degree in Journalism with a concentration in Radio/TV News. She enjoys tennis, swimming and cheering for her two daughters at their soccer and tae kwon do tournaments.