Webcast:
A great campaign can be defined as: tell a compelling story, include a call-to-action, and use the right technology to deliver the message and enfold the activists. And when it comes to telling a story, some campaigns just get it right. Think Obama, Apple, Army. How does this apply to your talent acquisition process? Any pre-planned recruiting activity is a hiring campaign.
What role should technology play in job candidate attraction? It is the backbone - the facet that can make your campaign come alive or fade into the background. It can be applied holistically or incrementally, but without the right recruiting technology, will any candidate hear your story?
Webcast on Demand
On-demand webcasts are available to executive members. Please log in or sign up as an executive member to view this webcast.
Presenters

Steve developed and serves as the instructor of the first dedicated HR Technology course in the Human Resource Development Master's program at RIT. The course focuses on the application of technology to the essential issues in human resources today. With topics ranging from core HRMS, to Talent Management, to workforce collaboration and knowledge management, Steve is constantly researching, testing, and demonstrating the latest in HR technologies to deliver the best and most relevant content to the HR student.In addition to his instructor role, Steve also assists and advises RIT internally, in the implementation of HR technologies in support of the academic and administrative functions. Steve can be reached at steveboese@gmail.com

Jessica Wagner works at Klein Steel Service, Inc. as a Human Resources Manager. Since 2006 she has worked for Coach and Equipment Manufacturing Corporation and Magnus Precision where her jobs included a wide array of Human Resources functions as she served in single-person Human Resources Departments. These duties combine with her special interest and training in recruiting and staffing. Jessica lives in Rochester where she currently is pursuing a Master degree in Human Resources Development at Rochester Institute of Technology. Jessica can be reached at jwagner@kleinsteel.com.
