The Total Economic Impact of IBM MobileFirst Platform

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Author: Forrester Consulting | Published: December 16, 2015

IBM commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying MobileFirst Platform. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of MobileFirst Platform on their organizations and how this mobile enterprise application platform and associated application deployment and management capabilities can be leveraged to win, serve, and retain customers.