There is frequent discussion around the need for HR to better partner with other business functions, but what collaboration is most important to attract the best talent? In this Keynote Video, Kyle Powers, Director of Interactive Marketing at CHG Healthcare Services, explores how the marketing and HR departments at CHG work together to create and launch effective campaigns to drive recruiting. Beginning with what metrics need to be tracked to how graphics and marketing channels are leveraged, this presentation will give you the tools you need to adopt a similar partnership in your organization and propel hiring practices to the next level.
Don’t miss these takeaways:
- Learn how to identify and isolate the data metrics that matter most and will help inform your organization’s approach to marketing the candidate experience.
- Recognize how and when to adjust campaigns to drive optimal results.
- Discover the power of a consistent and well-articulated employment brand and its effect on hiring trends.