As recruiting practices become more digital, you need to use marketing techniques and social media to source hires and build your employer brand. You can create a content strategy to share messages about your work environment and employee culture. Use social networking to attract, grab the interest of passive candidates with your online reputation, and update your systems to better manage digital recruiting efforts.
Recruitment marketing is more than just your recruitment and marketing teams standing behind your employment brand. As the skills gap widens, talent acquisition professionals must transform into strategic marketers to attract ... Read more
Social recruiting is not a static and unchanging field. New technologies, new social media networks, and new generations in the workforce interact in a social ecosystem that recruiters have to learn how to navigate and engage candidates ... Read more
It’s a candidate driven market now. Candidate experience is vitally important to your talent acquisition process, but budgets are still tight requiring some agility from the recruitment team. No one can afford to waste the time ... Read more
Writing a winning job description isn’t rocket science, but there are key things to keep in mind for maximum effectiveness. After all, your goal is to attract high-quality job seekers and avoid those who need not ... Read more
Companies with bad reputations face increased recruiting costs due to the greater difficulty to source, offer and onboard new hires. This is& ... Read more
The notion of the “talent shortage” isn’t new anymore. The pool for available talent has become shallow because of increased demand for certain skills and experience, coupled with a large portion of our workforce retiring or ... Read more
Founder and Principal of HumanNature@Work, David Lee, joins HCI for a conversation on the role storytelling can play in the employer brand. Lee begins with an explanation of how firms can get started developing or taking ownership of their ... Read more