Branding and Social Media

An HCI Topic

As recruiting practices become more digital, you need to use marketing techniques and social media to source hires and build your employer brand. You can create a content strategy to share messages about your work environment and employee culture. Use social networking to attract, grab the interest of passive candidates with your online reputation, and update your systems to better manage digital recruiting efforts.

Featured in Branding and Social Media:


Social Recruiting for the Millennial Generation

Webcast | Webcast Airs: April 22, 2014
Gerry Crispin states, “A quarter of all large U.S. employers will get 50 percent of their hires from employee and alumni referrals by year end 2014.”  For Millennials, social recruiting starts with candidates checking out ... Read more

10 Free Ways to Boost Your Hiring Success

Article | Published: April 11, 2014
With all the recruiting technology, sourcing alliance partners, employment branding programs, and subscriptions or licenses available to recruiting teams nowadays, you’d think that budgets would be expanding to include many of ... Read more

Candidates in Tears? We Should be Ashamed of Ourselves!

Article | Author: Michele Ellner | Source: Montage Talent | Published: April 4, 2014
I'm usually not an eavesdropper. But recently I lingered in an aisle at Target just to hear more of a random shopper's mournful job-seeking story. It's an occupational requirement that I stay in tune with the job candidate so I ... Read more

Mobile Technology for the Employee Lifecycle

Podcast | Published: April 2, 2014
Blogging4Jobs Founder and Chief Blogger, Jessica Miller-Merrell sits down with HCI for a podcast on the many roles mobile can play engaging talent. Miller-Merrell explains why the time is right for firms to pursue mobile adoption. Jessica shares ... Read more
Executive InterviewRestricted to Enterprise Members

Critical Talent Initiatives at Edelman

Executive Interview | Presented By: Claudia Patton | Published: March 27, 2014
In this Executive Interview, Claudia Patton, Chief Talent Officer, Edelman Public Relations Worldwide gives an overview of their approach to employer branding and their Global Women’s Executive Network (GWEN) initiative.   Key insights ... Read more

Social Recruiting with Facebook: How RBC Made the Case

Webcast | Presented By: Jennifer Bouyoukos, Jeremy Elder, Ron Yazzetti | Webcast Aired: March 25, 2014
You’ve read the blogs, you’ve heard others’ success stories, but you haven’t seen it in action: how can you make the case for recruiting on Facebook?   From global recruitment to specific, local hiring needs, Facebook ... Read more