Branding and Social Media

An HCI Topic

As recruiting practices become more digital, you need to use marketing techniques and social media to source hires and build your employer brand. You can create a content strategy to share messages about your work environment and employee culture. Use social networking to attract, grab the interest of passive candidates with your online reputation, and update your systems to better manage digital recruiting efforts.

Featured in Branding and Social Media:

Webcast

Why Is HR Struggling with Candidate Experience?

Webcast | Presented By: Matt Charney, Ivan Casanova | Webcast Aired: 3 days ago
Job seekers are more frustrated than ever.  Describing the experience as time-consuming, stressful, discouraging and even painful, candidates are not impressed with outdated technologies and inefficient processes.  It’s hard to ... Read more
Article

3 Power Plays towards Power Recruiting

Article | Published: December 15, 2014
Power Recruiting leverages today’s mobile, social, and video technologies, coupled with modern marketing techniques to attract and engage the best candidates. A Power Recruiting strategy needs an innovative talent acquisition ... Read more
Blog

The 5 Key Reasons to Pay Attention to Your Employer Brand in 2015

Blog | Author: Ryan Rivera | Source: HCI | Published: December 10, 2014

Employer branding, whether through career portals, company newsletter, corporate policy, or social media, is a key component to the success of any organization.  Good or bad, how a company represents its culture can have a real impact in a number of areas.  From talent acquisition to year-end earnings, a company’s reputation as an employer can have a major impact on its long-term success.  In this post you’ll find five key reasons you need to pay attention to and strengthen your employer brand.

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Blog

Two Opportunities for Job Seekers & Employers This Holiday Season

Blog | Author: Indeed Research | Source: HCI | Published: December 9, 2014

Whether ramping up for Black Friday, Small Business Saturday or Cyber Monday, retailers of all kinds are anticipating good tidings from holiday shoppers this season.

The National Retail Federation predicts retail sales in November and December to increase 4.1% from last year, a total of $616.9 billion — the first year-over-year gain greater than 4% since 2011. In response, businesses are planning to hire between 725,000 and 825,000 seasonal retail employees for the holidays.

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Article

The Science of Successful Hiring

Article | Source: SkillSurvey | Published: December 8, 2014
The last thing any organization would do is gamble on its hiring process. Right? Wrong. So many organizations do. They use unscientific, unstructured, and unsuccessful approaches to hiring. Read more
Webcast

The Impact of Candidate Experience on Organizational Success

Webcast | Presented By: Elaine Orler | Webcast Aired: December 3, 2014
In an increasingly consumer-driven market in which we rely on total strangers’ opinions on everything from hotels, cars and even the soap we buy, the candidate experience can be just as impactful on a company’s customers. When was the ... Read more