Branding and Social Media

An HCI Topic

As recruiting practices become more digital, you need to use marketing techniques and social media to source hires and build your employer brand. You can create a content strategy to share messages about your work environment and employee culture. Use social networking to attract, grab the interest of passive candidates with your online reputation, and update your systems to better manage digital recruiting efforts.

Featured in Branding and Social Media:

Webcast

Why Only One Passive Candidate Strategy Is Not Enough

Webcast | Presented By: Sara Stowe | Webcast Aired: 2 days ago
The notion of the “talent shortage” isn’t new anymore. The pool for available talent has become shallow because of increased demand for certain skills and experience, coupled with a large portion of our workforce retiring or ... Read more
Podcast

HCIPodcast: Storytelling and the Employer Brand

Podcast | Published: 2 days ago
Founder and Principal of HumanNature@Work, David Lee, joins HCI for a conversation on the role storytelling can play in the employer brand. Lee begins with an explanation of how firms can get started developing or taking ownership of their ... Read more
Article

What Makes Up a Strong Employment Brand?

Article | Published: 2 days ago
Access to a constant flow of information has changed the way candidates research their next employer. Even if they’re not actively looking to make a career move, they’re likely privy to opportunities in ... Read more
Article

3 Things You Need To Know About Disruptive Recruiting

Article | Source: Peoplefluent | Published: February 23, 2015
Disrupt (verb): To cause something to be unable to continue in the normal way. (Thanks, Merriam-Webster!) To the dismay of many a recruiter, attracting the attention of talented candidates isn’t as simple a proposition as it used to ... Read more