21st Century recruiters, sales, and marketing professionals are engaging, collaborating, and innovating online while you’re in an office writing a list of social media policies. Burn that social media policy handbook and start over. There’s a better way to guard against social media blunders.
Rules are for fools. Understanding, the wise. - Dionne
Rules will be bent, twisted, and broken. At the root of every social media disaster was one person’s poor decision. Treat the disease, not the symptom. Learn how to safeguard your organization’s social media efforts by infusing critical thinking into the strategy.
Attendees will learn:
The demographic make-up of today’s social employee
The key skills lacking in next generation social media users
The RED Model approach to smart social media activities
How to build a critical thinking organization from the ground-up