Employee Experience Design (EED) Certification
NEW COURSE
Build Better Workplaces—By Design
Disconnected initiatives, surface-level perks, and fairness fatigue can all take a toll on your employees. Organizations can’t afford to treat the employee experience as an afterthought anymore. When employee experience efforts aren’t aligned with business goals, they can’t deliver the engagement, retention, and performance your organization needs to thrive.
It doesn’t have to be that way. When employee experience is aligned with your organization’s goals, it moves beyond one-off efforts and becomes a meaningful driver of strategic outcomes. Rather than focusing on engagement scores or culture-building, this certification repositions employee experience as a measurable business discipline, teaching you how to shape purposeful, data-informed experiences across the entire employee lifecycle.
During this hands-on, four-week, cohort-style course, you will be immersed in a highly interactive learning experience unlike anything HCI has offered before. You will meet weekly with your cohort and HCI faculty in 90-minute sessions, then complete self-paced modules in between. This unique format allows you to collaborate with your peers and learn at a time that works best for you. Through real-world examples, case studies, and design lab sessions, you’ll develop the strategic mindset and expertise to treat employee experience as a powerful, measurable business strategy that’s rooted in purpose, designed with intention, and built to last.
What You'll Learn

Discover
Understand what employees are experiencing today through listening, journey mapping, and culture audits

Align
Ensure leadership behaviors, policies, and culture reinforce desired experiences

Activate
Build and execute a measurable employee experience strategy that drives outcomes

Sustain
Build structures, measurement, and communication to keep employee experience improvements going
What to Expect
- A structured learning journey with a blend of live virtual sessions, peer collaboration, and self-paced content over four weeks
Mondays | Oct. 13 - Nov. 3 | 2:00 PM - 3:30 PM
Mondays | Nov. 10 - Dec. 8 (no session on Nov. 24) | 2:00 PM - 3:30 PM
Tuesdays | Jan. 13 - Feb. 3 | 2:00 PM - 3:30 PM
- Interactive design labs for applying design thinking to real organizational challenges
- Finish your HCI program with a guidebook, access to additional videos and research, and a set of skills that you can use on the job immediately
- Access log-in information, certification materials (participant guide and toolkit), and the exam in your MyHCI profile
- Chat and interact with faculty and peers via Zoom
- Earn your HCI certification by attending all the sessions and completing all classwork
- Renew your HCI certification every three years by obtaining 60 credits
- Attend this certification program and earn recertification credits

The Employee Experience Design certification program is ideal for HR teams and can be delivered in-house, virtually or in person. For in-person, in-house programs we offer a standard 2-day "intensive" option.
Agenda
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Cohort Style

Self-Paced Topics
- What Is Employee Experience?
- Distinction Between EX and Engagement
- Top Drivers of EX
- Scenario-Based EX Driver Identification
- Personal EX Driver Self-Assessment
- Journey Mapping Exercise
- Poll and Reflection Journal: Engagement vs. Experience
Live Session Topics
- Welcome & Agenda Overview
- Presentation: Experience vs. Engagement
- Discussion: EX Drivers in Context
- Breakout Activity: Share Journey Maps
- Large Group Debrief: Emerging EX Themes
- Reflection Poll and Chat Share
- Wrap-Up and Preview of Week 2

Self-Paced Topics
- What Is Culture?
- Trust and Psychological Safety
- Reading: HBR - 5 Factors That Make for a Great EX
- Manager Behavior Audit Activity
- Quiz: Trust, Culture & Behavior
- Reflection Journal: Culture Alignment or Misalignment Moment
Live Session Topics
- Welcome & Recap of Pre-work
- Mini Lecture: Culture Is What You Do
- Breakout: Share Manager Behavior Audits
- Group Share-Out: Trust Signals and Culture Clashes
- Case Study Discussion: Cultural Alignment
- Reflection Poll and Chat Share
- Wrap-Up and Week 3 Preview

Self-Paced Topics
- Modern Listening Strategies
- Reading: AIHR - 11-Step EX Strategy
- Policy Audit Tool: Redesigning Friction Points
- Quiz: Voice, Policy and Proactive Wellbeing
- Poll: Voice Satisfaction and Policy Impact
Live Session Topics
- Welcome and Highlights from Pre-Work
- Activity: Listening Channels Brainstorm
- Breakout: Policy Audit Redesign Challenge
- Group Share-Out: Redesign Ideas and Impact
- Mini Discussion: Reactive vs. Proactive Wellbeing
- Wrap-Up Reflection and Poll - Week 4 Preview

Self-Paced Topics
- Modern Listening Strategies
- Building a 90-Day EX Strategy
- Reading: EX Design Framework
- 90-Day EX Plan Activity and Communication Strategy Template
- Quiz: Strategy, Communication and Measurement
- Final Commitment Reflection: What's Next in EX?
Live Session Topics
- Welcome and Overview of EX Strategy Elements
- Peer Coaching: 90-Day Plan Presentations
- Communication Plan Gallery Walk
- Group Reflection: What's Changing?
- Final Commitment Poll and Chat Share
- Wrap-Up and Celebration
