Data-Driven Recruitment Marketing Strategies
Recruitment marketing is a critical area of talent acquisition that is too often ignored. According to a 2021 HCI Talent Pulse report, 66% of companies are unhappy with their recruitment marketing efforts today. Companies that want to drive change and build a successful recruitment marketing program will need to closely examine their strategies and technology options. Effective recruitment marketing is a commitment to strategic talent acquisition that encompasses people, process, and technology. In order for talent acquisition to be effective, recruitment needs to begin long before a candidate applies for a job. It needs to begin before that individual even knows they want a new job.
Join this conference and learn how to:
- Use data to drive decisions
- Effectively communicate goals and plans with other areas of the business
- Identify talent audiences & personalize communication
Learn More About This Event and All of HCI's 2022 Virtual Conferences
What to Expect
- View the conference anytime on demand, no travel required
- Participate on mobile or desktop in our easy-to-use platform
- Access our digital resource center with keynotes videos and slides for 30-days post-conference
- Earn 4.5 HRCI General credits, 4.5 SHRM PDC’s, 4.5 HCI credits, and 3 ATD recertification credits
Featured Speakers
Expand Your Learning, Choose Your Series Package
12 Events | $1,895
![All Access Pass](/sites/default/files/public/inline-images/All-Access-Pass-logo-2022_0.png)
- Access to all 12 virtual conferences
- Year-long learning opportunity across a broad spectrum of HR, talent acquisition, learning and development, and employee engagement topics
- On-demand access to all events and resource centers for the entire year
- Over 30 HCI, HRCI, SHRM, and ATD recertification credits (submitted for pre-approval)
Agenda | March 23, 2022
![](/sites/default/files/public/styles/thumbnail/public/speaker_images/813de6324cfa00ed1b9d06e14292b893_BillCraib.png?h=6c83441f&itok=ZBdCdmrK)
Bill
Craib,
Senior Vice President of Enterprise Learning
| Human Capital Institute (HCI)
![](/sites/default/files/public/styles/thumbnail/public/speaker_images/Profile_tpars.jpg?h=e23eeb7d&itok=rF6wbhWL)
Tracey
Parsons,
Co-Founder and Employer Branding Expert
| PSC, Inc.
![](/sites/default/files/public/styles/thumbnail/public/speaker_images/Lauryn%20headshot.jpg?h=790be497&itok=rQ0WFAlg)
Lauryn
Sargent,
Brand Storytelling Expert
| Stories Inc.
![](/sites/default/files/public/styles/thumbnail/public/speaker_images/Profile_tpars.jpg?h=e23eeb7d&itok=rF6wbhWL)
Tracey
Parsons,
Co-Founder and Employer Branding Expert
| PSC, Inc.
![](/sites/default/files/public/styles/thumbnail/public/speaker_images/Lauryn%20headshot.jpg?h=790be497&itok=rQ0WFAlg)
Lauryn
Sargent,
Brand Storytelling Expert
| Stories Inc.
![](/sites/default/files/public/styles/thumbnail/public/speaker_images/Karin-Raguin-2021-1.jpg?h=6c8b417f&itok=DgnH6Ayo)
Karin
Raguin,
VP Talent Management & Corporate Responsibility
| LVMH
![](/sites/default/files/public/styles/thumbnail/public/speaker_images/Karin-Raguin-2021-1.jpg?h=6c8b417f&itok=DgnH6Ayo)
Karin
Raguin,
VP Talent Management & Corporate Responsibility
| LVMH
![](/sites/default/files/public/styles/thumbnail/public/speaker_images/Ben%20Eubanks.jpeg?h=e1a74281&itok=yY0UyEed)
Ben
Eubanks,
Author of Artificial Intelligence for HR: Use AI to Build a Successful Workforce
| Lighthouse Research & Advisory
![](/sites/default/files/public/styles/thumbnail/public/speaker_images/813de6324cfa00ed1b9d06e14292b893_BillCraib.png?h=6c83441f&itok=ZBdCdmrK)
Bill
Craib,
Senior Vice President of Enterprise Learning
| Human Capital Institute (HCI)
Image
![Design Recruit Mktg-logo-2022](/sites/default/files/public/2021-09/Design%20Recruit%20Mktg-logo-2022.png)
Pricing Breakdown
1 Day Virtual Conference Pass
$195
Acquire the Right Talent Virtual Series
$495
2022 All Access Virtual Conference Pass
$1,895