Data-Driven Recruitment Marketing Strategies
Recruitment marketing is a critical area of talent acquisition that is too often ignored. According to a 2021 HCI Talent Pulse report, 66% of companies are unhappy with their recruitment marketing efforts today. Companies that want to drive change and build a successful recruitment marketing program will need to closely examine their strategies and technology options. Effective recruitment marketing is a commitment to strategic talent acquisition that encompasses people, process, and technology. In order for talent acquisition to be effective, recruitment needs to begin long before a candidate applies for a job. It needs to begin before that individual even knows they want a new job.
Join this conference and learn how to:
- Use data to drive decisions
- Effectively communicate goals and plans with other areas of the business
- Identify talent audiences & personalize communication
What to Expect
- View the conference anytime on demand, no travel required
- Participate on mobile or desktop in our easy-to-use platform
- Access our digital resource center with keynotes videos and slides for 30-days post-conference
- Earn 4.5 HRCI General credits, 4.5 SHRM PDC’s, 4.5 HCI credits, and 3 ATD recertification credits
Featured Speakers
Expand Your Learning, Choose Your Series Package
12 Events | $1,895

- Access to all 12 virtual conferences
- Year-long learning opportunity across a broad spectrum of HR, talent acquisition, learning and development, and employee engagement topics
- On-demand access to all events and resource centers for the entire year
- Over 30 HCI, HRCI, SHRM, and ATD recertification credits (submitted for pre-approval)
Workshops | March 23, 2022

Bill
Craib,
Senior Vice President of Enterprise Learning
| Human Capital Institute (HCI)

Tracey
Parsons,
Co-Founder and Employer Branding Expert
| PSC, Inc.

Lauryn
Sargent,
Brand Storytelling Expert
| Stories Inc.

Tracey
Parsons,
Co-Founder and Employer Branding Expert
| PSC, Inc.

Lauryn
Sargent,
Brand Storytelling Expert
| Stories Inc.

Karin
Raguin,
VP Talent Management & Corporate Responsibility
| LVMH

Karin
Raguin,
VP Talent Management & Corporate Responsibility
| LVMH

Ben
Eubanks,
Author of Artificial Intelligence for HR: Use AI to Build a Successful Workforce
| Lighthouse Research & Advisory

Bill
Craib,
Senior Vice President of Enterprise Learning
| Human Capital Institute (HCI)
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Learn More About This Event and All of HCI's 2022 Virtual Conferences
Pricing Breakdown
1 Day Virtual Conference Pass
$195
Acquire the Right Talent Virtual Series
$495
2022 All Access Virtual Conference Pass
$1,895