Managing Internal and External Reputation - Identifying the World's Most Admired Companies

Each year Hay Group partners with Fortune magazine to identify the World's Most Admired Companies (WMACs). A hallmark of WMACs is consistently strong performance and reputations amid changing business conditions. Hay Group and Fortune's 2014 study is focused on understanding the approaches of WMACs to managing internal and external reputation.

This year’s research has identified a strong connection between how these companies are perceived by employees and external stakeholders and the operational and financial results they achieve.

In this webcast you will learn:

• What WMACs are doing differently
• How approaches to reputation management are changing and what you need to be aware of for the future
• Which specific attributes of reputation have the greatest impact on perceptions of a company
• The sources of influence that are most important in shaping a company’s overall reputation
• How to monitor and measure corporate reputation